Master composable commerce for D2C disruption
In the ever-evolving manufacturing industry, enabling a direct-to-consumer model is essential to staying competitive. But not any platform will accomplish this. As digital natives step into B2B decision-maker roles, manufacturers face pressure to provide direct online purchasing options that are equal to D2C online experiences.
The larger business benefits for manufacturers are many: skip the distributors, improve customer experience, and expand available markets (B2B2B). However, achieving a truly seamless B2B digital buying experience requires going beyond conventional eCommerce platforms to leverage composable commerce, powered by Dynamics 365 Commerce.